Post-registration conference updates and news refer to the communication and dissemination of relevant information to registered attendees after they have completed the registration process. These updates and news aim to keep attendees informed, engaged, and updated on important details leading up to the conference. Here are some key aspects and strategies for effectively managing post-registration conference updates and news:
Regular email communication: Use email as a primary channel to send updates and news to registered attendees. Send periodic emails with important information, such as session schedules, speaker announcements, venue details, and any changes or updates to the conference program. Be sure to personalize emails and address recipients by their names
Event app or website updates: Maintain an event app or a dedicated section on the conference website to provide updates and news to registered attendees. This platform can serve as a central hub for attendees to access the latest information, view agendas, explore networking opportunities, and engage with other attendees.
Social media engagement: Leverage social media platforms to engage with registered attendees and share conference updates and news. Create official social media accounts for the conference and regularly post announcements, speaker profiles, important deadlines, and other relevant content. Encourage attendees to follow the accounts and actively participate in discussions using event-specific hashtags.
Exclusive content and resources: Provide registered attendees with exclusive access to valuable content and resources related to the conference. This can include pre-conference materials, speaker presentations, whitepapers, or industry reports. Sharing such resources not only keeps attendees engaged but also enhances the perceived value of attending the conference.
Networking opportunities: Facilitate networking among registered attendees by organizing networking events or providing digital networking platforms. Promote opportunities for attendees to connect with speakers, sponsors, and fellow participants. Share information about networking events, ice-breaker activities, or online discussion forums where attendees can engage and exchange ideas.
Surveys and feedback: Seek feedback from registered attendees through post-conference surveys. Use this feedback to evaluate the conference experience, identify areas for improvement, and gather testimonials or success stories. Communicate the importance of attendee feedback and show appreciation for their input.
Reminders and logistical information: Send timely reminders to registered attendees regarding important dates, deadlines, or logistical information, such as accommodation details, transportation options, or parking instructions. Ensure that attendees have all the necessary information to plan their attendance effectively.
Personalized updates: Segment your registered attendees based on their interests, preferences, or registration type, and tailor the updates and news accordingly. Provide relevant information to different attendee groups, such as special sessions for specific industries, exclusive workshops, or targeted networking opportunities.
Event highlights and post-event coverage: Share highlights and post-event coverage through various channels. This can include sharing photos, videos, or summaries of keynote speeches, panel discussions, or workshops. Capture the energy and key moments of the conference to engage attendees and provide a sense of post-event satisfaction.
Responding to inquiries: Continuously monitor and respond to post-registration inquiries from attendees promptly. Address their questions, concerns, or requests for additional information to ensure a positive attendee experience and maintain open lines of communication.
By effectively managing post-registration conference updates and news, you can keep attendees informed, engaged, and excited about the upcoming conference. Clear and regular communication, personalized content, and opportunities for networking and feedback contribute to a successful and memorable conference experience for registered attendees.